1) About This Policy and Us

(a) Who we are

Tactics Daily (dba Tactics / Tactics Daily) operates the Services. Our principal address is 8 The Green, Dover, DE 19901, USA. This Policy supplements and is governed by our Terms of Service (“Terms”). Capitalized terms used but not defined here have the meanings given in the Terms.

(b) When this Policy applies

This Policy applies when you use the Services, effective as of the “Last Updated” date above. By using or accessing the Services, you acknowledge that you have read and understood this Policy and the Terms.

Because the Services may change, we may update this Policy. When we modify it, we will post the revised version and update the “Last Updated” date. If you have given us contact details, we’ll notify you of material changes before they take effect.

What’s not covered:

  • Some parts of the Services may include additional terms or privacy disclosures that supplement this Policy (e.g., product- or feature-specific notices).

  • The Services may link to third-party websites or services. This Policy does not apply to those outside services (see Third-Party Services below).

  • If you’re a current or former employee or contractor, this Policy does not apply to you. Contact [email protected] for workplace privacy questions.

  • If we receive your information as a service provider to another business, our contract with that business governs; we will direct your questions to that business.

(c) Location-specific sectionsWe operate from the United States, but this Policy applies worldwide. Your rights and choices may vary by where you live. If you are a resident of the EU/EEA/UK/Switzerland, Canada, California, or a U.S. state with a comprehensive privacy law, see Your Rights & Choices below for location-specific information. Where applicable, those sections control if they conflict with general descriptions in this Policy.

2) Information We Collect

(a) Information you provideYou may use many parts of the Services without providing information. You may, however, choose to give us information when you:

  • purchase Offerings (products or services) from the Tactics Daily Store;

  • subscribe to newsletters or other communications;

  • enter promotions (e.g., contests, giveaways);

  • contact customer support or otherwise communicate with us.

Examples of information you provide may include: name, email address, shipping address, billing address, and other personal identifiers. We do not want or need sensitive personal information. If you make a purchase, payment card data is collected and processed by our payment processor; we do not receive your full card number or security code.If you nonetheless provide sensitive information, we will use it only for operational purposes and will not disclose it for unrelated purposes.(b) Information collected automatically when you use the ServicesWe and our partners use cookies, pixels, SDKs, and similar technologies to collect technical data about how you use the Services and the devices you use. This may include:

  • Commercial Information: order history, interactions with Tactics Daily Store products;

  • Device Information: IP address, resettable advertising IDs (e.g., Apple IDFA, Android Ad ID), browser, OS, ISP, device settings;

  • Internet Activity: pages visited, referring/exit sites, actions within the Services, content or ads you interact with, general geolocation, timestamps, performance logs.

Managing cookies & similar technologies. When you first visit (and periodically thereafter), we’ll present a cookie banner explaining our use of cookies. For cookies that are not strictly necessary, we will request your explicit consent. The banner will allow you to:

  • accept all cookies;

  • reject all non-essential cookies; or

  • customize preferences by category.

Non-essential cookies are not pre-selected. You can change or withdraw consent at any time via the cookie settings or your browser/device settings.(c) Information we generateWe may create inferences about you (e.g., likely interests) from the data we collect to help personalize and improve the Services.

3) How We Use Your Information

We use the categories of personal information above for these business and commercial purposes (and may engage service providers to assist):(a) Provide content, services, and products

  • Deliver the content you request;

  • Provide customer support and respond to requests;

  • Complete and fulfill orders;

  • Communicate with you about the Services.

(b) Manage subscriptions and orders

  • Administer newsletter preferences;

  • Process payments; deliver Offerings and updates.


(c) Improve and develop the Services

  • Run surveys, studies, or limited tests;

  • Review interactions to improve quality;

  • Develop new content, features, and Services.

(d) Personalized marketing/advertising (with your consent)

  • Administer promotions;

  • Work with partners to show you personalized ads and measure their effectiveness on and off our Services;

  • Communicate about products or services we believe may interest you.

We rely on your prior consent for non-essential cookies/tracking and for sharing data with advertising partners for personalization.(e) Safety, security, fraud, and enforcement

  • Detect, investigate, and address violations of our Terms or law;

  • Protect the integrity and security of the Services;

  • Enforce or exercise our rights.

(f) Aggregated/deidentified uses

  • Aggregate or deidentify information in accordance with applicable laws;

  • Use deidentified data for analytics, measurement, and reporting.

(g) Legal compliance

  • Verify IP claims; comply with legal obligations; respond to lawful requests.

(h) Our legal bases/purposes

  • Commercial purposes (e.g., performing a contract with you, such as fulfilling orders);

  • Business purposes (e.g., service operation, improvement, internal analytics, safety/security, enforcement);

  • Compliance with law (e.g., tax, accounting, regulatory requirements);

  • Consent (e.g., precise geolocation, direct marketing in certain jurisdictions, non-essential cookies).

You may withdraw consent at any time through settings provided (e.g., cookie controls or “unsubscribe” links) or by emailing [email protected].

4) When We Disclose Information

We may disclose information as follows:

  • Service Providers/Processors: with vendors that perform services for us (e.g., hosting, analytics, fulfillment, payments, customer support, marketing).

  • Advertising & Analytics Partners (with consent where required): to support personalized ads, measurement, and attribution.

  • Affiliates: within our corporate family for the purposes described in this Policy.

  • Legal, Safety, and Compliance: to comply with law or legal process; to protect rights, property, and safety of Tactics Daily, our users, or others; to enforce our Terms or policies.

  • Business Transfers: in connection with a proposed or actual merger, acquisition, financing, asset sale, bankruptcy, or similar transaction.

  • With Your Direction or Consent: when you ask us to share or otherwise consent to a disclosure.

We do not disclose sensitive personal information for non-operational purposes.

5) Your Rights & Choices

Your privacy rights vary based on where you live. Regardless of location, you can always:

  • Unsubscribe from marketing emails via the link in any email;

  • Manage cookies via our cookie banner or your browser/device settings;

  • Contact us at [email protected] for help with your data.

(a) U.S. State Privacy Rights (including California)If you are a resident of California or another U.S. state with a comprehensive privacy law (e.g., Colorado, Connecticut, Virginia, Utah, etc.), you may have the right to:

  • Know/Access the categories and specific pieces of personal information we collected about you;

  • Correct inaccuracies;

  • Delete personal information (subject to legal exceptions);

  • Opt-out of “sale” or “sharing” of personal information for cross-context behavioral advertising;

  • Limit use/disclosure of sensitive personal information (where applicable);

  • Non-discrimination for exercising your rights.

How to exercise: Email [email protected] with the subject “Privacy Request” and tell us which right(s) you wish to exercise. We may need to verify your identity. You may authorize an agent to submit a request on your behalf; we may require proof of authorization.Opt-out of sale/sharing for advertising: You can:

  • Use the cookie banner to disable advertising cookies;

  • Enable a browser-level opt-out signal (e.g., Global Privacy Control) where supported; and/or

  • Email [email protected] with “Do Not Sell or Share My Personal Information.”

(b) EU/EEA/UK/Swiss Residents (GDPR/UK GDPR)Where GDPR/UK GDPR applies, you may have the right to: access, rectify, erase, restrict, object (including to profiling or direct marketing), data portability, and to withdraw consent at any time (without affecting the lawfulness of processing before withdrawal).

Legal bases we rely on include: contract (Art. 6(1)(b)), legitimate interests (Art. 6(1)(f)), consent (Art. 6(1)(a)), and legal obligations (Art. 6(1)(c)).

You also have the right to lodge a complaint with your local supervisory authority.International transfers: We may transfer your information outside the EEA/UK/Switzerland (e.g., to the U.S.). Where required, we use appropriate safeguards such as Standard Contractual Clauses (and UK addenda where applicable).

Contact/Data Controller: Tactics Daily (dba Tactics / Tactics Daily), 8 The Green, Dover, DE 19901, USA — [email protected].

(c) Canada

You may request access and correction, and you can withdraw consent to marketing at any time. Contact [email protected].

6) Retention

We retain personal information for as long as reasonably necessary to provide the Services, comply with our legal obligations (e.g., tax, accounting), resolve disputes, enforce agreements, and for legitimate business purposes. Retention periods vary by data type and purpose.

7) Security

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

8) Children’s Privacy

The Services are not directed to children under 13 (or the age of digital consent where you live). We do not knowingly collect personal information from children under that age. If you believe a child has provided personal information, please contact [email protected] so we can take appropriate steps.

9) Third-Party Services

The Services may link to or enable interactions with third-party sites, apps, and services. We are not responsible for the privacy practices of those third parties. Review their policies for more information.

10) Do Not Track / Global Privacy Control

Some browsers offer “Do Not Track.” Our Services currently do not respond to DNT signals. Where required by law, we honor browser-based Global Privacy Control signals as an opt-out of sale/sharing.

11) International Users

If you access the Services from outside the United States, you understand that your information may be transferred to, stored, and processed in the U.S. and other countries where our service providers are located. These locations may have data protection laws different from those where you live.

12) How to Contact Us

Tact(dba Tactics / Tactics Daily)
8 The Green, Dover, DE 19901, USA
Email: [email protected]

13) Changes to This Policy

We may update this Policy from time to time. We will post the updated Policy with a new “Last Updated” date and, where required or appropriate, provide additional notice.

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